The Age-friendly Employer Pledge is a nationwide programme for employers who recognise the importance and value of older workers. Employers commit to improving work for people in their 50s and 60s and taking the necessary action to help them flourish in a multigenerational workforce. The pledge encourages employers to create an age-friendly culture, hire age-positively, be flexible about flexible working, encourage career development at all ages, and ensure everyone has the health support they need. As an Age-friendly Employer, organisations will identify a senior sponsor for age-inclusion in their workforce, ensure that age is specifically named within their Equality, Diversity and Inclusion policies, and commit to take action in at least one area every year and will report back on their activities and achievements annually.